House flag, Alexandra Towing Co. Ltd

The house flag of the Alexandra Towing Co. Ltd, Liverpool. On a white background, there is a red cross with the initials 'ATCL' in the quarters. The flag is made of a wool and synthetic fibre bunting. It has a cotton hoist and is machine sewn. A rope and toggle is attached.

The company were tug owners, originating in Liverpool and initially operating in the docks and on the Manchester ship canal. They incorporated Alexandra Towing Co. on 11 August 1887. In 1908 the company took over the six tugs of the W. & T. Joliffe fleet, designed for sea towing. The Alexandra tugs followed the passenger liners to Southampton in 1919 and the firm also opened an office at Swansea in 1925. They took over their Liverpool rivals W. H. Lamey in 1968 and various other local firms in 1967 in a bid to rationalize the towage business on the Mersey. In 1974 they took over London Tugs Ltd, forming Alexandra Towing Co. (London) Ltd. During the 1970s they diversified into other transport businesses.

Object Details

ID: AAA0135
Collection: Textiles; Flags
Type: House flag
Display location: Not on display
Creator: Unknown
Date made: circa 1955
People: Alexandra Towing Co Ltd; Pope, Charles Meredyth
Credit: National Maritime Museum, Greenwich, London, Pope Collection. We regret that Museum enquiries have not been able to identify the copyright owner of the flag's emblem and would welcome any information that would help us update our records. Please contact the Picture Library.
Measurements: flag: 914.4 x 1320.8 mm
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